Pewdiepie, Lele Pons, Zach King, and Chiara Ferragni are just a few names that most of us might know. These people are some of the biggest influencers in the world. With content that many people want, these influencers are getting celebrity-like feels wherever they go. They also get paid very well. In fact, Pewdiepie makes roughly more than $58 million per year. So how do these people get to such meteoric heights when it comes to fame and fortune?
If you’re an aspiring creator or influencer, don’t fret. Getting to the top might be difficult, but it sure isn’t impossible. Whether you’re just starting out or already have a good number of followers, you still have to grow your social media following. With a good following, all of the good things will follow. With that said, here are some tips to help you grow your social media following.
Choosing Your Niche
If you’re starting out, you have to find a niche that you’re good at. Whether it’s gaming, cooking, cosmetics, sports, or whatever, you have to have invested in it. You don’t have to be a God with your niche, you just have to know it by heart.
For example, Chiara Ferragni is a fashion designer and model. Naturally, her content revolves around the fashion industry as she’s well versed in it. However, that doesn’t mean you can’t dabble with other topics as well. Pewdiepie’s content, for example, is more on gaming. However, his videos about travel and just about anything else have millions of views.
However, don’t get ahead of yourself. If you’re just starting, it could be best to focus on your niche for a while. From there, you can slowly branch out to other topics. The only thing you should remember is to always go back where it all started; continue making content with your strongest niche.
Platforms
Now that you’ve got your niche, it’s time to choose which platform you’ll be posting your content on. Social media has tons of platforms that cater to everyone. However, you should stick with the most popular. Platforms like Facebook, Youtube, Instagram, and, more recently, TikTok are some of the best places to share your creativity.
Some agencies specialize in helping people elevate their social media profiles and help them with their following. Known as Social Growth Service, these service providers can help cultivate and maintain a client’s profile to earn more organic audiences or to be consistently relevant on social media platforms.
Engagement
With everyone seeing your videos, some people will always give out comments. Whether these are negative or positive comments, you need to interact with them carefully. By properly engaging with your viewers, you’ll be able to create a relationship with them. Your response makes them feel part of what you’re doing. Content creators know the importance of this relationship as these often lead to a community.
Communities are formed by viewers and, hopefully, followers who all like and somewhat dislike an influencer’s content. If an influencer has a sizable community, then reaching out to other people(who aren’t part of that community) is much easier.
Competitions and Giveaways
A big part of an influencer’s success mostly comes from supporters, followers, fans, or whatever fandom(Bros, Quad Fam, Logang, Army, Blinks, etc.) name they give to them. To give back to the community, an influencer should sponsor competitions and giveaways. Not only is this a good way to say thanks to a community, but it’s also a great way to attract new followers.
Mind Your Words and Photos
Your name, photos, titles, and meta descriptions are the most things that get exposure when someone visits your profile. It’s always a good idea to keep these things clean and straightforward.
For photos, it’s best to use an original image, one that truly tells something about you. For words, it’s a good idea to use something simple and familiar yet uncommon enough to be both unique and memorable for your community.
Conclusion
Having a strong social media following is crucial if you want to become popular. Before you can get to the top with the likes of Pewdiepie and Ryan from Ryan’s World, you need to build up your profile to get a good following. The tips above are just some that you should heed if you want to get that strong social media presence.