As a business, grabbing customers attention is critical.— especially because in today’s market, keeping people’s attention is often a challenge. However, it’s not impossible to stand out if you know the right tips. It’s all about thinking outside the box, when marketing your business. Here are some of the best ways to creatively market yourself in 2022.
Have a Giveaway
Having a giveaway is a great way to get people excited and start building a buzz. It’s as simple as offering an incentive for people liking commenting or sharing your posts. The more exciting of a giveaway you can offer, the more motivated people will be to join in. Well not everyone may have the budget to be able to offer the same kind of giveaways as a major company, offering something that sparks people’s interests is certainly a good idea.
Create Videos
In today’s world, videos are one of the fastest growing forms of marketing. People are less likely to stop and read word heavy posts then they are to watch a captivating video. Feel free to get creative with different types of videos to make. In some cases you may decide that a tutorial is the best way to go, while for other businesses something comedic might be the best route.
Play around with a few different types of media and see what gets you the best results. In some cases you may even decide to scrap the production process and simply repost videos. While this is perfectly acceptable, just make sure that you follow reposting etiquette. That means giving credit to the original poster by tagging their handle below the content.
Share an Opinion
Jumping on a hot topic and sharing your opinion is a great way to get a conversation going. Ideally, the conversation should be about something that ties into your business. That way it’s relevant to your posting content.
The best way to find what the trending topics are in your industry is to follow other accounts just like yours. Get to know the latest keywords related to what services or products you offer and follow the latest news.
Ask Questions
Asking questions is one of the best ways to increase engagement. Not only that, but you can get your customers input on your products or services without the hassle of a traditional survey It’s as simple as posting a question on your social media account. Usually, people will be more than willing to participate and show their opinion.
Partner With Other Businesses
Partnering up with other businesses in your area is a great way to share clients. You can co-host an event, swap contacts, or even offer discounts for each others businesses through a partner program.
With a little faith and by following these marketing ideas you can increase brand awareness in no time!